Projects in the filing cabinet from over the years:


At Digitas Health, I helped create these fun videos that easily explain benefits and savings for SKYRIZI Complete patients.

At Gyro, we pitched and won the New York Stock Exchange account. These are a few print pieces from the campaign. We leveraged the iconic columns of the NYSE and used bold words spelled out with the logos of companies that are listed with them. The idea of the campaign was to communicate that when you list with them, as opposed to the Nasdaq, you belong to something more than just a listing. You belong to their culture, dedicated infrastructure and history.


At Tribal DDB, we relaunched the website for Exxon's Speedpass product in Canada. I was responsible for copy on all pages. You can click through the main pages below or see it live at https://www.speedpass.ca/


At Wunderman Health I created fun infographics for Nicotinell that illustrate benefits of quitting smoking.

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At Wunderman Health I wrote many content articles for Nicotinell that engaged and educated quitters in their quest to stop smoking for good. These are just some:


At Saatchi and Saatchi Wellness I helped redesign the Allegra website from the ground up.


At Publicis Kaplan Thaler I created an email chain for the LG G2 smartphone that taught tips and tricks, informed users of helpful apps and promoted accessories.


At The Shop I helped create a series of sell sheets promoting the various capabilities of the agency.

I’ve written content for various tech blogs. For Angelhack, I created an 8 part series on “The Whole Developer” concept in which we discuss ways for coders to remember to be more complete human beings and not get lost in projects. In this example, we examine the benefits of mindfulness. For the Blue Label Labs blog ideatoappster, I created a fun series called “Fad or For Real” in which we look at three popular hot new apps and predict whether they have lasting power or are just passing fads. In this example, we look at apps like Tinder. How did my predictions pan out?

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At MRM, I created a series of emails for Verizon FIOS subscribers. Each email let viewers know what’s coming on demand for them to binge on and also promoted popular movies and shows that are currently available.